We are very pleased that you are interested in our company. Data protection is of a particularly high priority for the management of Garten- und Landschaftsbau Basholli.

data protection

We have drawn up this privacy policy (version 12.12.2020-311240334) to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679, what information we collect, how we use data and what choices you have as a visitor to this website.

Unfortunately, it is in the nature of things that these explanations sound very technical, but we have tried to describe the most important things as simply and clearly as possible.

Automatic data storage

When you visit websites these days, certain information is automatically created and stored, including on this website.

When you visit our website like you are doing now, our web server (the computer on which this website is stored) automatically saves data such as

the address (URL) of the website accessedBrowser and browser versionThe operating system usedThe address (URL) of the previously visited page (referrer URL)The host name and IP address of the device from which access is madeDate and time

in files (web server log files).

As a rule, web server log files are stored for two weeks and then automatically deleted. We do not pass this data on, but cannot rule out that this data will be viewed in the event of illegal behavior.

Cookies

Our website uses HTTP cookies to store user-specific data. Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.

What exactly are cookies?

Whenever you surf the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: cookies are really useful little helpers. Almost all websites use cookies. To be more precise, they are HTTP cookies, as there are other cookies for other areas of application. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, the "brain" of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you visit our site again, your browser sends the "user-related" information back to our site. Thanks to the cookies, our website knows who you are and offers you your usual default settings. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other "malware". Cookies also cannot access information on your PC.

For example, cookie data can look like this:

Name: _gaExpiry time: 2 yearsUse: Differentiation of website visitorsExample value: GA1.2.1326744211.152311240334

A browser should support the following minimum sizes:

A cookie should be able to contain at least 4096 bytesAt least 50 cookies should be able to be stored per domainA total of at least 3000 cookies should be able to be stored

What types of cookies are there?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point we would like to briefly explain the different types of HTTP cookies.

There are 4 types of cookies:

Strictly necessary cookies These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user puts a product in the shopping cart, then continues browsing on other pages and only later goes to the checkout. These cookies ensure that the shopping cart is not deleted, even if the user closes their browser window.

Functional cookies These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and behavior of the website in different browsers.

Targeted cookies These cookies ensure better user experience. For example, entered locations, font sizes or form data are stored.

Advertising cookies These cookies are also called targeting cookies. They are used to deliver individually tailored advertising to the user. This can be very practical, but also very annoying.

Usually, when you visit a website for the first time, you will be asked which of these types of cookies you would like to accept. And of course, this decision will also be saved in a cookie.

How can I delete cookies?

You decide how and whether you want to use cookies. Regardless of which service or website the cookies come from, you always have the option of deleting cookies, only partially allowing them or deactivating them. For example, you can block third-party cookies but allow all other cookies.

If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Clear cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you do not want cookies at all, you can set your browser so that it always informs you when a cookie is to be placed. This way you can decide for each individual cookie whether you want to accept the cookie or not. The procedure varies depending on the browser. The best thing to do is to search for the instructions in Google using the search term “delete cookies Chrome” or “deactivate cookies Chrome” in the case of a Chrome browser, or replace the word “Chrome” with the name of your browser, e.g. Edge, Firefox, Safari.

What about my data protection?

The so-called "Cookie Guidelines" have been in place since 2009. They state that the storage of cookies requires your consent. However, there are still very different reactions to these guidelines within the EU countries. In Germany, the Cookie Guidelines have not been implemented as national law. Instead, this guideline has largely been implemented in Section 15 Paragraph 3 of the Telemedia Act (TMG).

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.

Storage of personal data

Personal data that you send to us electronically on this website, such as name, email address, address or other personal information when submitting a form or comments in the blog, will be used by us together with the time and IP address only for the specified purpose, stored securely and not passed on to third parties.

We therefore only use your personal data to communicate with those visitors who expressly request contact and to process the services and products offered on this website. We do not pass on your personal data without your consent, but we cannot rule out that this data will be viewed in the event of illegal behavior.

If you send us personal data by email - outside of this website - we cannot guarantee secure transmission and protection of your data. We recommend that you never send confidential data unencrypted by email.

The legal basis according to Article 6 paragraph 1 a GDPR (lawfulness of processing) is that you give us your consent to process the data you have entered. You can revoke this consent at any time - an informal email is sufficient, you can find our contact details in the imprint.

Rights under the General Data Protection Regulation

According to the provisions of the GDPR, you are generally entitled to the following rights:

Right to rectification (Article 16 GDPR)Right to erasure (“right to be forgotten”) (Article 17 GDPR)Right to restriction of processing (Article 18 GDPR)Right to notification – obligation to notify in connection with the rectification or erasure of personal data or the restriction of processing (Article 19 GDPR)Right to data portability (Article 20 GDPR)Right to object (Article 21 GDPR)Right not to be subject to a decision based solely on automated processing — including profiling — (Article 22 GDPR)

If you believe that the processing of your data violates data protection law or that your data protection rights have otherwise been violated in any way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).

Analysis of visitor behavior

In the following privacy policy we inform you whether and how we evaluate data from your visit to this website. The evaluation of the collected data is usually anonymous and we cannot draw any conclusions about you personally from your behavior on this website.

You can find out more about how to object to this evaluation of visit data in the following privacy policy.

TLS encryption with https

We use https to transmit data securely over the Internet (data protection through technology design Article 25 Paragraph 1 GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission over the Internet, we can ensure the protection of confidential data. You can recognize the use of this data transmission security by the small lock symbol in the top left of the browser and the use of the https scheme (instead of http) as part of our Internet address.

Google Maps Privacy Policy

We use Google Maps from Google Inc. on our website. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Maps, we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transferred to Google and stored on Google servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

What is Google Maps?

Google Maps is an Internet map service from Google. With Google Maps, you can search online for the exact locations of cities, attractions, accommodations or companies using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed in addition to the location. To show how to get there, map sections of a location can be integrated into a website using HTML code. Google Maps shows the earth's surface as a street map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very precise representations are possible.

Why do we use Google Maps on our website?

All our efforts on this site are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. You can see at a glance where our company is based. The directions always show you the best or fastest way to get to us. You can access the route for routes by car, public transport, on foot or by bike. For us, providing Google Maps is part of our customer service.

What data does Google Maps store?

In order for Google Maps to be able to fully offer its service, the company must record and save data from you. This includes the search terms entered, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the starting address entered is also saved. However, this data storage takes place on the Google Maps websites. We can only inform you about this, but have no influence. Since we have integrated Google Maps into our website, Google places at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide you with individual, personalized advertising.

The following cookie is set in your browser due to the integration of Google Maps:

Name: NID Value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ311240334-5 Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google "remembers" your most frequently entered search queries or your previous interaction with ads. This way, you always get customized advertisements. The cookie contains a unique ID that Google uses to collect your personal settings for advertising purposes. Expiry date: after 6 months

Note: We cannot guarantee the completeness of the information stored. Changes can never be ruled out, especially when using cookies. In order to identify the cookie NID, a separate test page was created where only Google Maps was integrated.

How long and where is the data stored?

The Google servers are located in data centers all over the world. However, most of the servers are located in America. For this reason, your data is increasingly stored in the USA. You can find out exactly where the Google data centers are here: https://www.google.com/about/datacenters/inside/locations/?hl=de

Google distributes the data across different storage devices. This means that the data can be accessed more quickly and is better protected against any attempts at manipulation. Each data center also has special emergency programs. If, for example, there are problems with Google hardware or a natural disaster shuts down the servers, the data will almost certainly still remain protected.

Google stores some data for a set period of time. For other data, Google only offers the option of deleting it manually. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 or 18 months.

How can I delete my data or prevent data storage?

With the automatic deletion function for location and activity data introduced in 2019, information on location determination and web/app activity is stored for either 3 or 18 months - depending on your decision - and then deleted. You can also manually delete this data from your history at any time via your Google account. If you want to completely prevent your location tracking, you must pause the "Web and app activity" section in your Google account. Click "Data and personalization" and then on the "Activity settings" option. Here you can switch activities on or off.

You can also deactivate, delete or manage individual cookies in your browser. Depending on which browser you use, this always works a little differently. The following instructions show how to manage cookies in your browser:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Clear cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you do not want cookies at all, you can set your browser to always inform you when a cookie is about to be placed. This way you can decide for each individual cookie whether you want to allow it or not.

Google is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you would like to find out more about Google's data processing, we recommend that you read the company's own privacy policy at https://policies.google.com/privacy?hl=de.

Google Fonts Privacy Policy

We use Google Fonts on our website. These are the “Google fonts” from Google Inc. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

You do not need to log in or enter a password to use Google Fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not need to worry about your Google account data being sent to Google while you use Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will look at exactly how the data is stored in more detail.

What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.

Many of these fonts are released under the SIL Open Font License, while others are released under the Apache License. Both are free software licenses.

Why do we use Google Fonts on our website?

With Google Fonts, we can use fonts on our own website, but we don't have to upload them to our own server. Google Fonts is an important building block for keeping the quality of our website high. All Google fonts are automatically optimized for the web, which saves data volume and is a big advantage, especially for use with mobile devices. When you visit our site, the small file size ensures a quick loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can visually distort some texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all common browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2 and iOS 4.2 (iPhone, iPad, iPod). We use Google Fonts so that we can display our entire online service as beautifully and consistently as possible.

What data does Google store?

When you visit our website, the fonts are reloaded via a Google server. This external call transmits data to the Google servers. This is how Google recognizes that you or your IP address are visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end user data to what is necessary for the proper provision of fonts. API stands for "Application Programming Interface" and is used, among other things, as a data transmitter in the software sector.

Google Fonts stores CSS and font requests securely with Google and is therefore protected. The collected usage figures enable Google to determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the Google Fonts BigQuery database. Entrepreneurs and developers use the Google web service BigQuery to examine and move large amounts of data.

However, it should be noted that every Google Font request automatically transfers information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers. It is not clear whether this data is stored and Google does not clearly communicate this.

How long and where is the data stored?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This enables us to use the fonts with the help of a Google style sheet. A style sheet is a format template that can be used to quickly and easily change the design or font of a website, for example.

The font files are stored by Google for one year. Google's goal is to generally improve the loading time of websites. If millions of websites refer to the same fonts, they are cached after the first visit and immediately appear on all other websites visited later. Sometimes Google updates font files to reduce file size, increase language coverage and improve design.

How can I delete my data or prevent data storage?

The data that Google stores for one day or one year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. To be able to delete this data prematurely, you must contact Google Support at https://support.google.com/?hl=de&tid=311240334. In this case, you can only prevent data storage if you do not visit our site.

Unlike other web fonts, Google allows us unrestricted access to all fonts. This means we have unlimited access to a sea of fonts and can get the most out of our website. You can find out more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311240334. Google does address data protection issues there, but it does not contain really detailed information about data storage. It is relatively difficult to get really precise information about stored data from Google.

You can also find out which data is generally collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.

Google Analytics Privacy Policy

We use the analysis tracking tool Google Analytics (GA) from the American company Google Inc. on our website. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, if you click on a link, this action is saved in a cookie and sent to Google Analytics. Using the reports we receive from Google Analytics, we can better tailor our website and service to your needs. Below we will go into more detail about the tracking tool and inform you about which data is saved and how you can prevent this.

What is Google Analytics?

Google Analytics is a tracking tool used to analyse the traffic on our website. In order for Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you perform on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we receive reports about your user behavior. These may include the following reports:

Audience reports: Audience reports help us get to know our users better and know more precisely who is interested in our service.Advertisement reports: Advertisement reports help us analyze and improve our online advertising more easily.Acquisition reports: Acquisition reports give us useful information about how we can get more people interested in our service.Behavioral reports: Here we learn how you interact with our website. We can track which path you take on our site and which links you click on.Conversion reports: Conversion is a process in which you perform a desired action based on a marketing message. For example, when you go from being a pure website visitor to a buyer or newsletter subscriber. These reports help us learn more about how our marketing measures are received by you. This is how we want to increase our conversion rate.Real-time reports: Here we always find out immediately what is happening on our website. For example, we can see how many users are currently reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: we want to offer you the best possible service. The statistics and data from Google Analytics help us achieve this goal.

The statistically evaluated data gives us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it is easier for interested people to find on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know exactly what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures in a more personalized and cost-effective way. After all, it only makes sense to show our products and services to people who are interested in them.

What data is stored by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID that is linked to your browser cookie. This is how Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a "returning" user. All collected data is stored together with this user ID. This is what makes it possible to evaluate pseudonymous user profiles.

Identifiers such as cookies and app instance IDs are used to measure your interactions on our website. Interactions are all types of actions you perform on our website. If you also use other Google systems (such as a Google account), data generated through Google Analytics can be linked to third-party cookies. Google does not share Google Analytics data unless we as the website operator approve this. Exceptions may apply if required by law.

The following cookies are used by Google Analytics:

Name: _ga Value: 2.1326744211.152311240334-5 Purpose: By default, analytics.js uses the cookie _ga to store the user ID. Basically, it is used to distinguish between website visitors. Expiry date: after 2 years

Name: _gid Value: 2.1687193234.152311240334-1 Purpose: The cookie is also used to distinguish between website visitors. Expiry date: after 24 hours

Name: _gat_gtag_UA_ Value: 1 Purpose: Used to reduce the request rate. If Google Analytics is provided via the Google Tag Manager, this cookie is named _dc_gtm_ . Expiry date: after 1 minute

Name: AMP_TOKEN Value: no information Purpose: The cookie has a token that can be used to retrieve a user ID from the AMP Client ID service. Other possible values indicate a logout, a request or an error. Expiry date: after 30 seconds up to one year

Name: __utma Value: 1564498958.1564498958.1564498958.1 Purpose: This cookie can be used to track your behavior on the website and measure performance. The cookie is updated every time information is sent to Google Analytics. Expiry date: after 2 years

Name: __utmt Value: 1 Purpose: The cookie is used like _gat_gtag_UA_ used to throttle the request rate. Expiration date: after 10 minutes

Name: __utmb Value: 3.10.1564498958 Purpose: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics. Expiry date: after 30 minutes

Name: __utmc Value: 167421564 Purpose: This cookie is used to set new sessions for returning visitors. This is a session cookie and is only stored until you close the browser again. Expiry date: After closing the browser

Name: __utmz Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/ Purpose: The cookie is used to identify the source of visitor traffic on our website. This means that the cookie stores where you came to our website from. This could have been another page or an advertisement. Expiry date: after 6 months

Name: __utmv Value: not specified Purpose: The cookie is used to store custom user data. It is always updated when information is sent to Google Analytics. Expiry date: after 2 years

Note: This list cannot claim to be complete, as Google is constantly changing its choice of cookies.

Here we show you an overview of the most important data collected with Google Analytics:

Heatmaps: Google creates so-called heatmaps. Heatmaps show exactly the areas you click on. This gives us information about where you are on our site.

Session duration: Google defines the session duration as the time you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.

Bounce rate: A bounce occurs when you only view one page on our website and then leave our website again.

Account creation: When you create an account or place an order on our website, Google Analytics collects this data.

IP address: The IP address is only displayed in abbreviated form so that no clear assignment is possible.

Location: The IP address can be used to determine the country and your approximate location. This process is also known as IP location determination.

Technical information: Technical information includes, among other things, your browser type, your Internet service provider or your screen resolution.

Source: Google Analytics or us, of course, are also interested in which website or which advertisement you came to our site from.

Other data includes contact details, any ratings, the playback of media (e.g. when you play a video on our site), sharing content via social media or adding it to your favorites. This list is not exhaustive and only serves as a general guide to data storage by Google Analytics.

How long and where is the data stored?

Google has its servers distributed all over the world. Most of the servers are located in America and therefore your data is mostly stored on American servers. You can find out exactly where the Google data centers are here: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed across different physical storage devices. This has the advantage that the data can be accessed more quickly and is better protected against manipulation. Every Google data center has emergency programs for your data. If, for example, Google's hardware fails or natural disasters paralyze servers, the risk of a service interruption at Google remains low.

Google Analytics has a standard retention period of 26 months for your user data. After that, your user data is deleted. However, we have the option of choosing the retention period for user data ourselves. We have five options available for this:

Deletion after 14 monthsDeletion after 26 monthsDeletion after 38 monthsDeletion after 50 monthsNo automatic deletion

When the specified period has expired, the data is deleted once a month. This retention period applies to your data that is linked to cookies, user recognition and advertising IDs (e.g. cookies from the DoubleClick domain). Report results are based on aggregated data and are stored independently of user data. Aggregated data is a fusion of individual data into a larger unit.

How can I delete my data or prevent data storage?

Under European Union data protection law, you have the right to obtain information about your data, to update it, to delete it, or to restrict it. You can use the browser add-on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js) to prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only deactivates data collection by Google Analytics.

If you generally want to deactivate, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Clear cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Delete and manage cookies

Google Analytics is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311240334. We hope we have been able to provide you with the most important information about data processing by Google Analytics. If you would like to find out more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.

Google Ads (Google AdWords) Conversion Tracking Privacy Policy

We use Google Ads (formerly Google AdWords) as an online marketing measure to advertise our products and services. In this way, we want to make more people aware of the high quality of our offers on the Internet. As part of our advertising measures through Google Ads, we use conversion tracking from Google Inc. on our website. In Europe, however, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With the help of this free tracking tool, we can better tailor our advertising offer to your interests and needs. In the following article, we want to go into more detail about why we use conversion tracking, which data is stored and how you can prevent this data storage.

Was ist Google Ads Conversion-Tracking?

Google Ads (formerly Google AdWords) is Google Inc.'s in-house online advertising system. We are confident in the quality of our offering and want as many people as possible to get to know our website. In the online area, Google Ads offers the best platform for this. Of course, we also want to gain a precise overview of the cost-benefit factor of our advertising campaigns. That's why we use the Google Ads conversion tracking tool.

But what exactly is a conversion? A conversion occurs when you go from being a purely interested website visitor to being an active visitor. This always happens when you click on our ad and then perform another action, such as visiting our website. We use Google's conversion tracking tool to record what happens after a user clicks on our Google Ads ad. For example, we can see whether products are purchased, services are used or whether users have signed up for our newsletter.

Why do we use Google Ads conversion tracking on our website?

We use Google Ads to draw attention to our offerings on other websites. The aim is for our advertising campaigns to really only reach those people who are interested in our offerings. With the conversion tracking tool, we can see which keywords, ads, ad groups and campaigns lead to the desired customer actions. We can see how many customers interact with our ads on a device and then make a conversion. This data enables us to calculate our cost-benefit factor, measure the success of individual advertising measures and consequently optimize our online marketing measures. We can also use the data we obtain to make our website more interesting for you and tailor our advertising offer even more individually to your needs.

What data is stored in Google Ads Conversion Tracking?

We have integrated a conversion tracking tag or code snippet on our website to better analyze certain user actions. If you click on one of our Google Ads ads, the "Conversion" cookie from a Google domain is stored on your computer (usually in the browser) or mobile device. Cookies are small text files that store information on your computer.

Here are the data of the most important cookies for Google conversion tracking:

Name: Conversion Value: EhMI_aySuoyv4gIVled3Ch0llweVGAEgt-mr6aXd7dYlSAGQ311240334-3 Purpose: This cookie saves every conversion you make on our site after you came to us via a Google Ad. Expiry date: after 3 months

Name: _gac Value: 1.1558695989.EAIaIQobChMIiOmEgYO04gIVj5AYCh2CBAPrEAAYASAAEgIYQfD_BwE Purpose: This is a classic Google Analytics cookie and is used to record various actions on our website. Expiry date: after 3 months

Note: The cookie _gac only appears in connection with Google Analytics. The above list is not exhaustive, as Google also uses other cookies for analytical evaluations.

As soon as you complete an action on our website, Google recognizes the cookie and saves your action as a so-called conversion. As long as you are surfing our website and the cookie has not yet expired, we and Google recognize that you found us via our Google Ads ad. The cookie is read and sent back to Google Ads with the conversion data. It is also possible that other cookies are used to measure conversions. Google Ads conversion tracking can be further refined and improved using Google Analytics. For ads that Google displays in various places on the web, cookies called “__gads” or “_gac” may be set under our domain. Since September 2017, various campaign information from analytics.js has been stored using the _gac cookie. The cookie stores this data as soon as you visit one of our pages for which Google Ads automatic tagging has been set up. Unlike cookies that are set for Google domains, Google can only read these conversion cookies when you are on our website. We do not collect or receive any personal data. We receive a report from Google with statistical evaluations. For example, we find out the total number of users who clicked on our ad and we see which advertising measures were well received.

How long and where is the data stored?

At this point we would like to point out that we have no influence on how Google uses the data collected. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies expire after 30 days and do not transmit any personal data. The cookies named "Conversion" and "_gac" (which is used in conjunction with Google Analytics) have an expiration date of 3 months.

How can I delete my data or prevent data storage?

You have the option of not participating in Google Ads conversion tracking. If you deactivate the Google Conversion Tracking cookie in your browser, you block conversion tracking. In this case, you will not be included in the tracking tool's statistics. You can change the cookie settings in your browser at any time. This works a little differently for each browser. Here are instructions on how to manage cookies in your browser:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Clear cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you do not want cookies at all, you can set your browser so that it always informs you when a cookie is to be placed. This way you can decide for each individual cookie whether you want to accept the cookie or not. Downloading and installing this browser plug-in at https://support.google.com/ads/answer/7395996 will also deactivate all "advertising cookies". Please note that deactivating these cookies will not prevent you from seeing advertisements, only personalized advertising.

Through certification for the American-European data protection agreement “Privacy Shield”, the American company Google LLC must comply with the data protection laws applicable in the EU. If you would like to find out more about data protection at Google, we recommend reading Google's general data protection declaration: https://policies.google.com/privacy?hl=de.

IONOS WebAnalytics Privacy Policy

We use the analysis tool IONOS WebAnalytics from the German company 1&1 IONOS SE, Elgendorfer Straße 57, 56410 Montabaur, Germany on our website. The tool helps us to analyze our website and data is collected and stored for this purpose. However, this tool does not collect data that could identify you as a person. Nevertheless, we would like to inform you in more detail about data processing and storage in this privacy policy and also explain why we use IONOS WebAnalytics.

What is IONOS WebAnalytics?

IONOS WebAnalytics is, as the name suggests, a tool that is used to analyze our website. The software program collects data such as how long you spend on our website, which buttons you click, or which other websites you found us from. This gives us a good overview of user behavior on our website. All of this information is anonymous. This means that we cannot identify you as a person through this data, but only receive general usage information and statistics.

Why do we use IONOS WebAnalytics on our website?

Our goal is to offer you the best possible experience on our website. We are confident in our offerings and want our website to be a helpful and useful place for you. To do this, we have to adapt our website to your wishes and concerns as best as possible. With a web analysis tool such as IONOS WebAnalytics and the resulting data, we can improve our website in this regard. The data can also help us to design advertising and marketing measures more individually. However, with all of these web analyses, the protection of personal data is still important to us. Unlike other analysis tools, IONOS WebAnalytics does not store or process any data that could identify you as a person.

What data is stored by IONOS WebAnalytics?

The data is collected and stored in log files or through a so-called pixel. A pixel is a section of JavaScript code that loads a collection of functions that can be used to track user behavior. WebAnalytics deliberately avoids the use of cookies.

IONOS does not store any of your personal data. When you visit a page, your IP address is transmitted, but it is then immediately anonymized and processed in such a way that you cannot be identified as a person.

The following data is stored by IONOS WebAnalytics:

Your browser type and versionWhich website you visited previously (referrer)Which specific website you visited on our siteWhich operating system you useWhich device you use (PC, tablet or smartphone)When you came to our siteYour IP address in anonymized form

The data will not be passed on to third parties and will only be used for statistical evaluations.

How long and where is the data stored?

The data is stored until the contract between IONOS WebAnalytics and us expires. In the case of a regular web hosting plan, the data is stored in our log directory and graphic statistics are generated from it. These logs are deleted every 8 weeks. In the case of a MyWebsite plan, the data is determined via a pixel. Here, the data is only stored and processed within IONOS WebAnalytics.

How can I delete my data or prevent data storage?

In principle, you have the right to information, correction or deletion and restriction of the processing of your personal data at any time. You can also revoke your consent to the processing of the data at any time. However, since no personal data is stored or processed via IONOS WebAnalytics and it is therefore not possible to identify you as a person, there is no option to delete such data.

We hope we have been able to provide you with the most important information about the truly economical data processing of IONOS WebAnalytics. If you would like to find out more about the tracking service, we recommend that you read the company's privacy policy at https://www.ionos.de/hilfe/datenschutz/datenverarbeitung-von-webseitenbesuchern-ihres-11-ionos-produktes/webanalytics/?tid=311240334.

Facebook Privacy Policy

We use selected tools from Facebook on our website. Facebook is a social media network operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. These tools help us offer you and people who are interested in our products and services the best possible service. Below we provide an overview of the various Facebook tools, which data is sent to Facebook and how you can delete this data.

What are Facebook tools?

In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. However, since the term is hardly known, we have decided to simply call them Facebook tools. These include:

Facebook PixelSocial Plug-ins (such as the "Like" or "Share" button)Facebook LoginAccount KitAPIs (Application Programming Interfaces)SDKs (Application Tools Suite)Platform IntegrationsPluginsCodesSpecificationsDocumentationTechnologies and Services

Through these tools, Facebook expands its services and has the ability to obtain information about user activities outside of Facebook.

Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook Ads) we can reach exactly these people. In order to show users suitable advertising, however, Facebook needs information about people's wishes and needs. The company is provided with information about user behavior (and contact details) on our website. This allows Facebook to collect better user data and show interested people the right advertisements about our products or services. The tools thus enable customized advertising campaigns on Facebook.

Facebook calls data about your behavior on our website "event data." This is also used for measurement and analysis services. Facebook can create "campaign reports" on our behalf about the impact of our advertising campaigns. Furthermore, analyses give us a better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.

What data are stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to compare the data with the data it has about you (if you are a Facebook member). Before customer data is sent to Facebook, a process known as "hashing" takes place. This means that a data set of any size is transformed into a character string. This also serves to encrypt data.

In addition to contact data, "event data" is also transmitted. "Event data" refers to the information we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally obliged to do so. "Event data" can also be linked to contact data. This enables Facebook to offer better personalized advertising. After the matching process mentioned above, Facebook deletes the contact data again.

In order to be able to deliver advertisements in an optimized manner, Facebook only uses the event data if it has been combined with other data (which was collected by Facebook in another way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, different numbers of cookies are created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies.

How long and where is the data stored?

Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers all over the world where your data is stored. However, customer data is deleted within 48 hours after it has been compared with its own user data.

How can I delete my data or prevent data storage?

According to the General Data Protection Regulation, you have the right to information, rectification, portability and erasure of your data.

The data will only be completely deleted if you completely delete your Facebook account. Here's how to delete your Facebook account:

1) On the right side of Facebook, click Settings.

2) Then click on “Your Facebook information” in the left column.

3) Now click “Deactivation and deletion”.

4) Now select “Delete account” and then click “Continue and delete account”

5) Now enter your password, click “Next” and then “Delete account”

The data that Facebook receives via our site is stored using cookies (e.g. social plugins). You can deactivate, delete or manage individual or all cookies in your browser. This works in different ways depending on which browser you use. The following instructions show how to manage cookies in your browser:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Clear cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you do not want cookies at all, you can set your browser to always inform you when a cookie is about to be placed. This way you can decide for each individual cookie whether you want to allow it or not.

Facebook is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we have provided you with the most important information about the use and data processing by Facebook tools. If you would like to learn more about how Facebook uses your data, we recommend that you read the data guidelines at https://www.facebook.com/about/privacy/update.

Facebook Social Plug-ins Privacy Policy

Our website contains so-called social plug-ins from the company Facebook Inc. You can recognise these buttons by the classic Facebook logo, such as the "Like" button (the hand with the thumb raised) or by a clear "Facebook plug-in" label. A social plug-in is a small part of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used functions are the well-known "Like" and "Share" buttons.

The following social plug-ins are offered by Facebook:

Save ButtonLike, Share, Send and QuotePage PluginCommentsMessenger PluginEmbedded Posts and Video PlayerGroup Plugin

You can find more information on how the individual plug-ins are used at https://developers.facebook.com/docs/plugins. We use the social plug-ins on the one hand to offer you a better user experience on our site and on the other hand because they enable Facebook to optimize our advertisements.

If you have a Facebook account or have already visited facebook.com, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our page or interact with social plug-ins (e.g. the "Like" button).

The information received is deleted or anonymized within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information relating to your browser.

To prevent Facebook from collecting a lot of data during your visit to our website and linking it to the Facebook data, you must log out of Facebook during your website visit.

If you are not logged in to Facebook or do not have a Facebook account, your browser will send less information to Facebook because you have fewer Facebook cookies. However, data such as your IP address or which website you visit can still be transferred to Facebook. We would like to expressly point out that we do not know exactly what the data contains. However, we will try to inform you as best as possible about data processing based on our current knowledge. You can also read how Facebook uses the data in the company's data guidelines at https://www.facebook.com/about/privacy/update.

At a minimum, the following cookies are set in your browser when you visit a website with social plug-ins from Facebook:

Name: dpr Value: not specified Purpose: This cookie is used to enable the social plug-ins on our website to work. Expiry date: after end of session

Name: fr Value: 0jieyh4311240334c2GnlufEJ9..Bde09j…1.0.Bde09j Purpose: The cookie is also necessary for the plug-ins to function properly. Expiry date: after 3 months

Note: These cookies were set after a test, even if you are not a Facebook member.

If you are logged in to Facebook, you can change your ad settings yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can generally manage your usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/. There you have the option of deactivating or activating providers.

If you would like to learn more about Facebook’s privacy practices, we recommend that you read the company’s own data policy at https://www.facebook.com/policy.php.

Instagram Privacy Policy

We have integrated Instagram functions on our website. Instagram is a social media platform of the company Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Facebook Inc. since 2012 and is one of the Facebook products. Embedding Instagram content on our website is called embedding. This allows us to show you content such as buttons, photos or videos from Instagram directly on our website. When you visit websites on our website that have an integrated Instagram function, data is transmitted to, stored and processed by Instagram. Instagram uses the same systems and technologies as Facebook. Your data is therefore processed across all Facebook companies.

Below we want to give you a more detailed insight into why Instagram collects data, what data it is and how you can largely control the data processing. Since Instagram belongs to Facebook Inc., we get our information from the Instagram guidelines on the one hand, but also from the Facebook data guidelines themselves on the other.

What is Instagram?

Instagram is one of the most popular social media networks in the world. Instagram combines the advantages of a blog with the advantages of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to "Insta" (as many users casually call the platform), edit them with various filters and share them on other social networks. And if you don't want to be active yourself, you can just follow other interesting users.

Why do we use Instagram on our website?

Instagram is the social media platform that has really taken off in recent years. And of course we have also responded to this boom. We want you to feel as comfortable as possible on our website. That's why it's a matter of course for us to present our content in a varied way. The embedded Instagram functions allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be useful for personalized advertising on Facebook. This means that our advertisements are only shown to people who are really interested in our products or services.

Instagram also uses the collected data for measurement and analysis purposes. We get aggregated statistics and thus more insight into your wishes and interests. It is important to note that these reports do not identify you personally.

What data does Instagram store?

If you come across one of our pages that has Instagram functions (such as Instagram images or plug-ins) built in, your browser automatically connects to Instagram's servers. Data is sent to Instagram, stored and processed, regardless of whether you have an Instagram account or not. This includes information about our website, your computer, purchases made, advertisements you see and how you use our services. The date and time of your interaction with Instagram are also stored. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.

Facebook differentiates between customer data and event data. We assume that this is also the case with Instagram. Customer data includes names, addresses, telephone numbers and IP addresses. It is important to note that this customer data is only transmitted to Instagram after it has been "hashed". Hashing means that a data set is converted into a character string. This allows the contact details to be encrypted. The "event data" mentioned above is also transmitted. Facebook - and consequently Instagram - understands "event data" to mean data about your user behavior. It can also happen that contact details are combined with event data. The contact details collected are compared with the data that Instagram already has about you.

The collected data is transmitted to Facebook via small text files (cookies), which are usually placed in your browser. Depending on the Instagram functions used and whether you have an Instagram account yourself, different amounts of data are stored.

We assume that data processing on Instagram works in the same way as on Facebook. This means that if you have an Instagram account or have visited www.instagram.com, Instagram has at least set a cookie. If this is the case, your browser sends information to Instagram via the cookie as soon as you come into contact with an Instagram function. This data is deleted or anonymized after 90 days at the latest (after comparison). Although we have looked intensively into Instagram's data processing, we cannot say exactly which data Instagram collects and stores.

Below we show you the cookies that are set in your browser at least when you click on an Instagram function (such as a button or an Insta image). In our test, we assume that you do not have an Instagram account. If you are logged in to Instagram, significantly more cookies will of course be set in your browser.

These cookies were used in our test:

Name: csrftoken Value: “” Purpose: This cookie is most likely set for security reasons to prevent requests from being forged. However, we were unable to find out more details. Expiry date: after one year

Name: mid Value: “” Purpose: Instagram sets this cookie to optimize its own services and offers on and off Instagram. The cookie sets a unique user ID. Expiry date: after the end of the session

Name: fbsr_311240334124024 Value: no information Purpose: This cookie stores the log-in request for users of the Instagram app. Expiry date: after the end of the session

Name: rur Value: ATN Purpose: This is an Instagram cookie that ensures functionality on Instagram. Expiry date: after the end of the session

Name: urlgen Value: “{\”194.96.75.33\”: 1901}:1iEtYv:Y833k2_UjKvXgYe311240334” Purpose: This cookie is used for Instagram’s marketing purposes. Expiry date: after the end of the session

Note: We cannot claim to be complete here. Which cookies are set in individual cases depends on the embedded functions and your use of Instagram.

How long and where is the data stored?

Instagram shares the information it receives between the Facebook companies, with external partners, and with people you connect with around the world. Data processing is carried out in compliance with its own data policy. Your data is distributed across Facebook servers around the world, partly for security reasons. Most of these servers are located in the USA.

How can I delete my data or prevent data storage?

Thanks to the General Data Protection Regulation, you have the right to information, portability, correction and deletion of your data. You can manage your data in the Instagram settings. If you want to completely delete your data on Instagram, you must permanently delete your Instagram account.

And this is how to delete your Instagram account:

First, open the Instagram app. On your profile page, scroll down and click on "Help Center." This will take you to the company's website. On the website, click on "Manage Account" and then "Delete Your Account."

If you delete your account entirely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you is not part of your account and will not be deleted.

As mentioned above, Instagram primarily stores your data via cookies. You can manage, deactivate or delete these cookies in your browser. Depending on your browser, the management always works a little differently. Here we show you the instructions for the most important browsers.

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Clear cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser so that you are always informed when a cookie is to be placed. You can then always decide individually whether you want to accept the cookie or not.

Instagram is a subsidiary of Facebook Inc. and Facebook is an active participant in the EU-US Privacy Shield Framework. This framework ensures correct data transfer between the USA and the European Union. You can find out more about this at https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We have tried to give you the most important information about data processing by Instagram. You can find out more about Instagram's data guidelines at https://help.instagram.com/519522125107875.

Google reCAPTCHA Privacy Policy

Our primary goal is to make our website as secure and protected as possible for you and for us. To ensure this, we use Google reCAPTCHA from Google Inc. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh-and-blood human and not a robot or other spam software. By spam we mean any unwanted information sent to us electronically without being asked for. With classic CAPTCHAS you usually had to solve text or picture puzzles to verify your identity. With reCAPTCHA from Google we usually don't have to bother you with such puzzles. In most cases it is enough if you simply tick a box to confirm that you are not a bot. With the new Invisible reCAPTCHA version you don't even have to tick a box. You can find out how this works exactly and, above all, which data is used for this in the course of this privacy policy.

What is reCAPTCHA?

reCAPTCHA is a free captcha service from Google that protects websites from spam software and abuse by non-human visitors. This service is most commonly used when you fill out forms on the Internet. A captcha service is a type of automatic Turing test designed to ensure that an action on the Internet is performed by a human and not a bot. In the classic Turing test (named after the computer scientist Alan Turing), a human determines the difference between a bot and a human. With captchas, the computer or a software program also does this. Classic captchas work with small tasks that are easy for people to solve, but are very difficult for machines. With reCAPTCHA, you no longer have to actively solve puzzles. The tool uses modern risk techniques to distinguish people from bots. Here you only have to tick the text box "I am not a robot" or with Invisible reCAPTCHA, even that is no longer necessary. With reCAPTCHA, a JavaScript element is integrated into the source code and then the tool runs in the background and analyzes your user behavior. The software calculates a so-called Captcha score from these user actions. Google uses this score to calculate how likely it is that you are a human before you enter the Captcha. reCAPTCHA or Captchas in general are used whenever bots could manipulate or misuse certain actions (such as registrations, surveys, etc.).

Why do we use reCAPTCHA on our website?

We only want to welcome flesh-and-blood people to our site. Bots or spam software of all kinds can safely stay at home. That's why we do everything we can to protect ourselves and offer you the best possible user experience. For this reason, we use Google reCAPTCHA from Google. This way we can be fairly certain that we will remain a "bot-free" website. By using reCAPTCHA, data is transmitted to Google to determine whether you are really a human. reCAPTCHA therefore serves to ensure the security of our website and, subsequently, your security too. For example, without reCAPTCHA, a bot could register as many email addresses as possible during registration in order to then "spam" forums or blogs with unwanted advertising content. With reCAPTCHA, we can avoid such bot attacks.

What data is stored by reCAPTCHA?

reCAPTCHA collects personal data from users to determine whether the actions on our website really come from humans. This means that the IP address and other data that Google needs for the reCAPTCHA service can be sent to Google. IP addresses are almost always shortened within the member states of the EU or other contracting states to the Agreement on the European Economic Area before the data ends up on a server in the USA. The IP address is not combined with other data from Google unless you are logged in to your Google account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail, etc.) have already been placed on your browser. Then reCAPTCHA sets an additional cookie in your browser and takes a snapshot of your browser window.

The following list of collected browser and user data is not intended to be complete. Rather, it is an example of data that, to our knowledge, is processed by Google.

Referrer URL (the address of the page the visitor comes from)IP address (e.g. 256.123.123.1)Information about the operating system (the software that enables your computer to operate. Common operating systems are Windows, Mac OS X or Linux)Cookies (small text files that store data in your browser)Mouse and keyboard behavior (every action you perform with the mouse or keyboard is saved)Date and language settings (which language or date you have preset on your PC is saved)All JavaScript objects (JavaScript is a programming language that enables websites to adapt to the user. JavaScript objects can collect all kinds of data under one name)Screen resolution (shows how many pixels the image display consists of)

It is undisputed that Google uses and analyses this data even before you click on the checkbox "I am not a robot". With the Invisible reCAPTCHA version, you don't even have to tick the box and the entire recognition process runs in the background. Google does not tell you in detail how much and what data Google stores.

The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version from Google at https://www.google.com/recaptcha/api2/demo. All of these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:

Name: IDE Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-311240334-8 Purpose: This cookie is set by the company DoubleClick (also owned by Google) to register and report the actions of a user on the website when dealing with advertisements. This allows the advertising effectiveness to be measured and appropriate optimization measures to be taken. IDE is stored in browsers under the domain doubleclick.net. Expiry date: after one year

Name: 1P_JAR Value: 2019-5-14-12 Purpose: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show users relevant advertisements. Furthermore, the cookie can be used to prevent a user from seeing the same ad more than once. Expiry date: after one month

Name: ANID Value: U7j1v3dZa3112403340xgZFmiqWppRWKOr Purpose: We were unable to find out much information about this cookie. In Google's privacy policy, the cookie is mentioned in connection with "advertising cookies" such as "DSID", "FLC", "AID", "TAID". ANID is stored under the domain google.com. Expiry date: after 9 months

Name: CONSENT Value: YES AT.de 20150628-20-0 Purpose: The cookie stores the status of a user's consent to use various Google services. CONSENT is also used for security purposes to verify users, prevent login information fraud and protect user data from unauthorized attacks. Expiry date: after 19 years

Name: NID Value: 0WmuWqy311240334zILzqV_nmt3sDXwPeM5Q Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google "remembers" your most frequently entered search queries or your previous interaction with ads. This way, you always receive customized advertisements. The cookie contains a unique ID to collect the user's personal settings for advertising purposes. Expiry date: after 6 months

Name: DV Value: gEAABBCjJMXcI0dSAAAANbqc311240334-4 Purpose: As soon as you have checked the "I am not a robot" checkbox, this cookie is set. The cookie is used by Google Analytics for personalized advertising. DV collects information in an anonymized form and is also used to make user distinctions. Expiry date: after 10 minutes

Note: This list cannot claim to be complete, since experience has shown that Google continually changes its choice of cookies.

How long and where is the data stored?

By inserting reCAPTCHA, your data is transferred to the Google server. Google does not make it clear where exactly this data is stored, even after repeated inquiries. Without receiving confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings are stored on the European or American Google servers. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged into your Google account while using the reCAPTCHA plug-in, the data will be merged. Google's different data protection regulations apply.

How can I delete my data or prevent data storage?

If you do not want any data about you or your behavior to be sent to Google, you must log out of Google completely and delete all Google cookies before visiting our website or using the reCAPTCHA software. As a general rule, the data is automatically sent to Google as soon as you visit our site. To delete this data again, you must contact Google Support at https://support.google.com/?hl=de&tid=311240334.

Therefore, when you use our website, you agree that Google LLC and its representatives automatically collect, process and use data.

You can find out more about reCAPTCHA on Google's web developer page at https://developers.google.com/recaptcha/. Google does go into more detail about the technical development of reCAPTCHA here, but you won't find any precise information about data storage and data protection-related topics there either. You can find a good overview of the basic use of data at Google in the company's own privacy policy at https://www.google.com/intl/de/policies/privacy/.

Cookiebot Privacy Policy

We use functions from the provider Cookiebot on our website. Cookiebot is provided by the company Cybot A/S, Havnegade 39, 1058 Copenhagen, DK. Cookiebot offers us, among other things, the option of providing you with a comprehensive cookie notice (also called a cookie banner or cookie notice). By using this function, your data can be sent to Cookiebot or Cybot, stored and processed. In this privacy policy, we inform you why we use Cookiebot, which data is transferred and how you can prevent this data transfer.

What is Cookiebot?

Cookiebot is a software product from the company Cybot. The software automatically creates a GDPR-compliant cookie notice for our website visitors. In addition, the technology behind Cookiebot scans, controls and evaluates all cookies and tracking measures on our website.

Why do we use Cookiebot on our website?

We take data protection very seriously. We want to show you exactly what is going on on our website and what data is stored about you. Cookiebot helps us to get a good overview of all our cookies (first-party and third-party cookies). This allows us to provide you with precise and transparent information about the use of cookies on our website. You always receive an up-to-date and data protection-compliant cookie notice and decide for yourself which cookies you allow and which you don't.

What data does Cookiebot store?

If you allow cookies, the following data will be transferred to Cybot, stored and processed.

IP address (in anonymized form, the last 3 digits are set to 0)Date and time of your consentOur website URLTechnical browser dataEncrypted, anonymous keyThe cookies you have allowed (as proof of consent)

The following cookies are set by Cookiebot if you have agreed to the use of cookies:

Name: CookieConsent Value: {stamp:'P7to4eNgIHvJvDerjKneBsmJQd9311240334-2 Purpose: This cookie stores your consent status. This enables our website to read and follow the current status on future visits. Expiry date: after one year

Name: CookieConsentBulkTicket Value: kDSPWpA/jhljZKClPqsncfR8SveTnNWhys5NojaxdFYBPjZ2PaDnUw=311240334-6 Purpose: This cookie is set if you allow all cookies and have thus activated "collective consent". The cookie then stores its own, random and unique ID. Expiry date: after one year

Note: Please remember that this is an example list and we cannot claim to be complete. In the cookie declaration at https://www.cookiebot.com/de/cookie-declaration/ you can see which other cookies can be used.

According to Cybot's privacy policy, the company does not sell personal data. However, Cybot does share data with trusted third parties or subcontractors who help the company achieve its business goals. Data is also shared when it is legally required.

How long and where is the data stored?

All data collected is transferred, stored and forwarded exclusively within the European Union. The data is stored in an Azure data center (cloud provider is Microsoft). You can find out more about all "Azure regions" at https://azure.microsoft.com/de-de/global-infrastructure/regions/. All user data is deleted by Cookiebot after 12 months from registration (cookie consent) or immediately after termination of the Cookiebot service.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. You can prevent data collection and storage, for example, by rejecting the use of cookies via the cookie notice. Your browser offers another option for preventing data processing or managing it according to your wishes. Cookie management works slightly differently depending on the browser. Here you can find instructions for the currently most popular browsers:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Clear cookies to remove data that websites have stored on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Delete and manage cookies

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Source: Created with the data protection generator from AdSimple in cooperation with hashtagmann.de